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Why Rupe?

An ethical, artisanal and outdoor-dedicated brand

Rupe is an independent brand born in the Italian mountains and grown with a mission: to create resistant, sustainable and unique garments for those who live the outdoors with passion.

Our values:

Ethical and sartorial production in Italy

Certified and resistant fabrics

Functional design,
designed for climbing, the mountain,
yoga and active life

Fast delivery times and limited availability
to ensure uniqueness

We collaborate with outdoor shops, concept stores and independent workshops

Who we are addressing

We are looking for partners who share our vision: quality over quantity, human relationships at the center, respect for people and the environment.

Whether you have a small shop in the city or a shop at the base of a cliff, we want to get to know you.

What we offer

Benefits for our resellers

  • Reserved price list and competitive margins
  • Minimum order accessible
  • Visual support (photos, social media materials and product descriptions)
  • Early access to new collections
  • Transparent communication and direct relationship with the Rupe team

How it works

Becoming a reseller is easy

  • Fill out the form with your store information
  • We will contact you within 48 hours to get to know each other better
  • Receive the reserved price list and the complete catalogue
  • Get started with your first order!

📩 Are you ready to join the Rupe dealer network?

Fill out the form below and we will get back to you as soon as possible.